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Featured local businesses on Maui
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Featured
Zack Howard Surf is famous for its personalized surf lessons taught by local pros. Whether you're a complete beginner or looking to sharpen your skills, Zack and his team guarantee you'll be up and riding waves with confidence. Their patient, expert instruction at the gentle waves of Kihei's Cove Park makes for an unforgettable day on the water.
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Experience the true meaning of 'farm to table' at this stunning 8.5-acre farm on the slopes of Haleakalā. You'll get to tour the gardens, help harvest ingredients for your meal, and then relax as a chef prepares a gourmet lunch right before your eyes, all while soaking in breathtaking bi-coastal views.
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Tucked inside the Shops at Wailea, Aurum Maui is a true gem for an unforgettable fine dining experience. This intimate restaurant celebrates the island's bounty with an elegant, chef-driven menu where every ingredient tells a story. Prepare for a sophisticated culinary adventure that feels both modern and deeply connected to Hawaiʻi.
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Haleakava Kihei offers a true taste of Polynesian tradition right in the heart of South Maui. It's the perfect spot to unwind after a day at the beach, where you can sip on freshly prepared kava and connect with friendly locals and fellow travelers. The welcoming, earthy vibe makes everyone feel like part of the 'ohana the moment they walk in.
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Longhi's brings its legendary Italian-inspired dining and aloha spirit to the famous Kaanapali Beach. Enjoy fresh seafood and classic pasta dishes with stunning sunset views over the ocean. With live music nightly, it's the perfect spot to unwind and soak in the vibrant, beautiful atmosphere of West Maui.
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Experience Chef Zach Sato's elevated take on a classic steak and seafood house, perfectly situated right on the water at Ma'alaea Harbor. Savor locally sourced fish and prime cuts while watching the boats drift by, making for an unforgettable Maui dining experience with epic views of Haleakalā.
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Restaurants
Get a taste of Boricua flavor right here in Kihei! Mexirican Mix is a vibrant food truck serving up an incredible fusion of Puerto Rican and Mexican comfort food that's pure aloha in every bite. Grab a plate of their famous mofongo or some ono tacos and find a spot nearby to enjoy the island breeze with your meal.
Souvenirs & Gifts
Step into a real-life treasure chest at the Whaler’s Locker in Kihei, a shop that feels more like a natural history museum than a store. Tucked into the bustling Kihei Kalama Village, this spot is packed with fascinating finds, from ancient fossils and intricate scrimshaw to beautiful island-made jewelry. It’s the perfect place to discover a truly unforgettable souvenir that tells a story millions of years in the making.
Farmers Markets
Discover a hidden tropical oasis right in the heart of Kihei. South Maui Gardens is so much more than a nursery; it's a vibrant gathering spot where you can wander through lush greenery, find the perfect plant souvenir, and then grab a delicious meal from one of the best food truck courts on the island.
Restaurants
Pizza Madness is a true Kihei institution, the kind of spot locals have loved for years for its classic, no-frills pies. It's our go-to for grabbing a seriously satisfying pizza after a long day at Kamaole Beach III across the street. The vibe is pure old-school pizzeria – friendly, bustling, and all about feeding hungry families and sun-soaked surfers.
Water Sports
Maui Dreams Dive Co. is the go-to spot in Kihei for getting your PADI scuba certification, known for its super friendly and professional instructors. Step into this classic, welcoming dive shop to get outfitted with top-notch gear, book an unforgettable guided shore dive, and get expert advice on the best local spots to see honu (sea turtles).
Bakeries
Forget everything you know about donuts—Maui Ono Donuts in Kihei makes them hot and fresh, right before your eyes! Pick your own delicious toppings, from classic cinnamon sugar to local favorites like lilikoi, and enjoy a warm, melt-in-your-mouth treat. It's the perfect sweet stop after a morning at Kamaole Beach Park just down the road.
Traveling to Maui with your keiki (kids) is a breeze thanks to Baby Furniture Rentals of Maui's Kihei hub. They deliver exceptionally clean, safe, and high-quality baby gear like cribs, strollers, and car seats directly to your South Maui condo or hotel. Skip the stress of packing bulky equipment and have everything you need waiting for you, so you can start enjoying the island life the moment you arrive.
Restaurants
South Maui Fish Company is your go-to spot for some of the freshest fish on the island, served straight from their iconic red food truck. Grab a spot at one of the nearby picnic tables and dig into a poke bowl made with the daily catch or their legendary fish tacos. It's a no-frills, absolutely delicious experience that captures the true taste of Maui.
Restaurants
When you're craving a truly authentic and comforting bowl of pho in South Maui, this is the spot locals trust. Tucked away in the Azeka Mauka shopping center, this casual noodle bar serves up steaming, aromatic bowls with a broth that's been simmered to perfection. It's the perfect, no-fuss stop to refuel with a delicious meal after a long day of sun and surf.
Water Sports
Maui Kayak Adventures' Kihei location is your gateway to the famous Turtle Town, just a short paddle away in Makena. Your friendly, local guides will lead you over vibrant reefs, sharing stories of the island and helping you spot majestic honu (Hawaiian Green Sea Turtles) in their natural habitat. It's an unforgettable morning adventure perfect for the whole ohana!
Restaurants
Craving a taste of Japan in South Maui? Tajima Ramen is the go-to spot for soul-warming, authentic ramen that hits the spot after a day in the sun. Slurp down rich, flavorful broth, customize your bowl with all the fixings, and enjoy the lively, casual atmosphere perfect for a quick and satisfying meal.
Shopping
Piilani Village is the essential one-stop-shop for both Kihei locals and visitors staying in South Maui. Whether you're stocking up on groceries at the 24-hour Safeway, grabbing a quick local-style plate lunch, or picking up beach gear, you'll find everything you need right here. It’s the convenient, bustling heart of Kihei for getting errands done so you can get back to enjoying the sun and surf.
Surfing Lessons
This Kihei location is legendary for its gentle, rolling waves, making it the perfect open-ocean classroom for your first time on a board. The awesome local instructors at Maui Surf Lessons will have you standing up and riding waves with aloha and expert guidance. You'll go from beach basics to gliding on the water, all with the stunning backdrop of South Maui.
Hawaiian Moons is your go-to spot in Kihei for delicious, healthy fuel, conveniently located right across from Kama'ole Beach Park I. Build a massive, fresh creation at their famous salad bar, grab a hot plate lunch, or get a custom smoothie before you head over to the sand. It's the perfect way to stock up for a perfect beach day without missing a moment of sunshine.
Restaurants
Kihei Caffe is the quintessential Maui breakfast spot, a local institution known for its massive portions and lively, open-air setting right across from the beach. Join the famous line (it moves fast!), order at the counter, and grab a table to fuel up with some ono grinds before a day of South Maui adventures.
Discover Maui's hidden gems with the island's best local guides, starting from their convenient Kihei meeting point. You'll embark on an unforgettable adventure into lush rainforests to swim in pristine waterfalls or explore stunning volcanic coastlines. They provide the gear and the knowledge, so you can just soak in the natural beauty and aloha.
Restaurants
Discover a charming taste of France right here in sunny South Maui! Le Bazaar brings authentic, Parisian-style crêpes and quality coffee to the heart of Kihei. Whether you're grabbing a post-beach Nutella crêpe or a savory panini for lunch, the fresh ingredients and friendly aloha make it a perfect casual stop.
Restaurants
Aloha and welcome to the original Coconuts! This bustling spot in the Azeka Mauka Shopping Center is where the legend began, serving up some of the freshest fish on the island. The vibe is pure Maui casual – you'll order at the counter, grab a seat at a cool surfboard table, and get ready for an unforgettable meal.
Clothing & Fashion
This isn't your average souvenir shop; the Kihei Gateway Plaza outlet is where savvy shoppers find incredible deals on high-quality island apparel. Browse racks of colorful aloha shirts, breezy sundresses, and swimwear from popular labels at a fraction of the regular price. It’s the perfect spot to refresh your vacation wardrobe or grab stylish gifts to take back home without the resort price tag.
Restaurants
Discover some of the island's best vegan comfort food at this vibrant food truck nestled within the lush South Maui Gardens. Earth Aloha Eats serves up creative, ono (delicious) plant-based versions of your favorite dishes, from juicy burgers to crispy tacos. It's the perfect spot to grab a satisfying meal and relax in a beautiful tropical setting after a day at the beach.
Water Sports
Live out your ultimate fantasy with a mermaid swimming lesson right here in sunny Kihei! This is where dreams come true—you'll get fitted with a beautiful, swimmable mermaid tail and learn from expert guides how to gracefully glide through the calm South Maui waters. It's a magical, unforgettable experience that comes with incredible photos to prove it.
Jewelry
This Kihei shop is a treasure trove for ocean lovers, specializing in beautiful, locally-inspired honu (sea turtle) jewelry. Step inside the bright and welcoming boutique to find the perfect silver or gold piece to remember your Maui adventure. The friendly staff love to share the meaning behind each design, making your choice more than just a souvenir—it becomes a story to take home.
Cafes & Coffee
This bustling Kihei Kalama Village spot is your go-to for an authentic taste of locally roasted Maui coffee. Grab a rich, aromatic brew and a fresh-baked goodie to fuel up before hitting the beach across the street. It’s the perfect, energetic start to a sun-filled South Maui day.
Spas & Massage
Experience the true art of Hawaiian healing at Lomi Hanamana's serene Kihei studio. This isn't just a massage; it's a deeply therapeutic and spiritual journey guided by skilled practitioners who share the aloha spirit through every touch. You'll leave feeling physically restored, mentally peaceful, and more connected to the island.