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Featured local businesses on Maui
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Featured
Cafe O'Lei at the Plantation offers one of the most beautiful dining settings in Central Maui, nestled within the lush Maui Tropical Plantation. Enjoy their award-winning Pacific Rim cuisine, like the famous macadamia nut crusted chicken, while soaking in panoramic views of the Waikapu Valley. It's the perfect spot for a relaxing lunch or a memorable special occasion dinner.
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Featured
Satori brings a fresh, farm-to-table approach to sushi right in the heart of paniolo country. This isn't your average food truck; it's a culinary gem where you can savor incredibly creative rolls made with the freshest local ingredients. Grab a spot at a nearby picnic table for a perfect, high-quality meal while soaking in the cool Upcountry air.
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Featured
Colleen's is the beloved heart of Haiku, a bustling gathering spot for everyone from surfers to families, set in the historic old cannery. It's the perfect place to unwind with a famous wood-fired pizza, a fresh fish dinner, or a drink at the friendly bar. This is a true taste of North Shore life where you'll always feel welcome.
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Featured
Ahoy! Drop anchor at this fun, pirate-themed hideaway in Kahana for hearty food and strong grog. It's a super casual and friendly spot where locals and visitors come to unwind after a day of Maui adventures. The lively atmosphere and generous portions make it a go-to for a laid-back meal that won't break the bank.
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Featured
A Kihei institution for decades, Amigo's is the go-to for consistently ono, no-frills Mexican food that won't break the bank. It's the perfect casual spot to refuel after a beach day with sizzling fajitas, massive burritos, and a lively, welcoming atmosphere for locals and visitors alike.
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Featured
Baby Blue is a little girls’ clothing line created by Pamela Winans of Cool Blue Maui. Pamela's love for sewing began when she was 8 years old—hand making tiny clothes for her Barbie dolls. Pamela is self taught and took sewing design and construction courses at Maui Community College to refine her abilities. Her portfolio contains everything from bikinis featured in 10 years of Sports Illustrated Swimsuit Editions to wedding gowns, prom dresses, and elaborate halloween costumes. The Baby Blue fashion line was born in 1990 when Pamela couldn’t find any cute swimsuits for her 1 year old niece (Emma)... so naturally she began making and selling her own little girls swimwear and activewear. Pamela's nieces, Emma & Charlotte (who are now in their late twenties), are the inspiration behind the Baby Blue fashion line. It all started with the need for a cute swimsuit... which has now evolved into the dresses you see today.
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Farms & Agriculture
Hana Gardenlands offers a truly unique adventure, combining the lush beauty of a tropical botanical garden with the awe-inspiring experience of exploring a massive underground lava tube. Wander through paths lined with vibrant native Hawaiian plants and fragrant flowers before descending into the cool, cathedral-like caverns for an unforgettable journey.
Restaurants
Hāna Ranch Restaurant offers a truly authentic taste of East Maui with its celebrated ranch-to-table dining. Settle into the beautiful open-air dining room and enjoy panoramic views of the lush coastline as you savor dishes crafted from the freshest local ingredients. It's the perfect spot to unwind and enjoy a memorable meal after a day of exploring the legendary Road to Hāna.
Yoga & Fitness
Find your zen and a whole lot of joy at Maui's original goat yoga, located on a beautiful farm in Upcountry Kula. With breathtaking bi-coastal views as your backdrop, you'll stretch, breathe, and laugh as adorable goats cuddle, climb, and play around you. It's a uniquely Maui wellness experience that will leave you smiling long after you roll up your mat.
Zipline & Adventure
Experience the ultimate freedom of soaring like an 'io (Hawaiian hawk) from Paraglide Maui's Kula launch site. With an expert tandem pilot, you'll catch gentle thermal updrafts, gliding silently over Upcountry's rolling green hills with breathtaking bi-coastal views. It's a serene and awe-inspiring adventure that offers a perspective of Maui few ever get to see.
Cafes & Coffee
Hana Harvest is a true taste of East Maui, offering delicious farm-to-table meals right on the stunning Hana coastline. Grab a seat at a colorful picnic table, breathe in the fresh ocean air, and enjoy a vibrant farm bowl or wood-fired pizza made with ingredients grown just steps away. It's the perfect, relaxing stop to refuel and soak in the raw beauty of Hana.
Activities & Tours
Experience pickleball like never before at this private court in beautiful Upcountry Kula, known for its incredible bi-coastal ocean views and cool mountain air. This isn't your average resort court; it's a serene, focused setting perfect for a private lesson or clinic to seriously level-up your game. Enjoy personalized coaching while soaking in some of the best scenery on the island.
Restaurants
Welcome to the original, iconic Paia Fish Market, a true North Shore institution serving up amazing fresh fish since 1989. Squeeze in at a communal picnic table, soak in the bustling surf-town vibe, and get ready for some of the best fish tacos and plates on the island. It's loud, it's fun, and it's pure, old-school Maui.
Clothing & Fashion
As the Ultimate Surfing Company's outpost in Maui's legendary surf town, this Rip Curl is the go-to spot for gearing up for big waves. Located right on the Hana Highway, it’s a hub for the local surf community where you can find the latest boardshorts, wetsuits, and expert advice before you paddle out. The staff are all passionate surfers who can help you find exactly what you need for a perfect day on the water.
Art Galleries
Watch master artists transform molten glass into stunning ocean-inspired sculptures right before your eyes at their Upcountry studio. Feel the heat from the furnace as you witness the mesmerizing dance of glassblowing, a truly unforgettable Maui experience. Afterwards, browse the gallery filled with vibrant waves, sea turtles, and other unique treasures that capture the spirit of the islands.
Souvenirs & Gifts
This isn't just any shop—it's the official store at the historic Hali'imaile pineapple plantation, the heart of Maui Gold country. Step inside this charming outpost to grab a perfectly sweet pineapple, often picked that very morning, and browse a delightful collection of local treats and gifts. The air is filled with the sweet scent of aloha, making it an essential and authentic taste of Upcountry.
Art Galleries
Nestled in the heart of bustling Paia town, Soley Aloha is a bright, welcoming hub for modern island style and local art. It's the perfect spot to find a unique, high-quality souvenir that goes beyond the typical tourist fare, from their signature hats to beautiful prints and jewelry crafted by Maui artists. Step inside to discover a curated collection that truly captures the creative, laid-back spirit of the North Shore.
For over 40 years, Paia Jewelers has been the go-to spot on the North Shore for stunning, one-of-a-kind jewelry. Step inside their charming Hana Highway shop to discover a treasure trove of handcrafted pieces, from brilliant Tahitian black pearls to custom designs that perfectly capture the spirit of Maui. It's the ideal place to find a meaningful keepsake that will always remind you of your time on the island.
Arts & Culture
Step into the world of renowned photographer Sarah Voyer at her charming Paia gallery. This isn't just a photo studio; it's a curated collection of fine art prints that beautifully capture the raw emotion and stunning landscapes of Maui. It's the perfect place to find a timeless piece of the island to bring back home or to get inspired for your own family photo session.
Step back in time and explore a massive, 960-year-old lava tube, one of the coolest (literally!) stops on the Road to Hana. Grab a provided flashlight and venture into the subterranean world, marveling at the unique formations like stalactites and the 'chocolate corridor'. It's a fascinating adventure for all ages that reveals the raw power of Maui's volcanic past.
Art Galleries
Discover the heart of Hana through the eyes of beloved local artist Laura Mango at her personal gallery. This charming spot is bursting with colorful, joyful paintings that capture the magic of East Maui life. It’s the perfect place to find a truly special piece of art that will always remind you of your journey.
Activities & Tours
Make a one-of-a-kind souvenir at this awesome Upcountry glass blowing studio! You'll work alongside talented local artists, feeling the heat of the furnace as you shape molten glass into your very own treasure. It's a super fun, hands-on way to create a beautiful memory of your time on Maui.
Find incredible deals on furniture, appliances, and building supplies while supporting a great cause right here in Wailuku! The inventory is always changing, so every visit is a new adventure—you might discover a vintage aloha print chair, the perfect tile for your project, or a unique piece of island-style decor. It's the ultimate treasure hunt for your home or rental, with all proceeds helping to build homes for local families.
Bed & Breakfast
Hale Akua is a magical eco-sanctuary nestled in the jungle, offering a true escape to reconnect with nature and yourself. Wander through lush organic gardens, take a dip in the saltwater pool overlooking the ocean, and feel the mana (spiritual energy) of this special place on Maui's North Shore.
Museums
The Hāna Cultural Center is the keeper of Hāna's incredible stories, offering a genuine look into the soul of East Maui. You can wander through historic buildings like the old courthouse and jail, explore a traditional Hawaiian hale complex, and discover a priceless collection of artifacts that bring the vibrant history of this special place to life.
Farmers Markets
Hāna Farms is the ultimate farm-to-table oasis on the legendary Road to Hāna, beloved for its warm banana bread and artisanal wood-fired pizzas. Pull over to stretch your legs in the lush, tropical setting and savor delicious treats made with ingredients grown right on the property. It’s a true taste of authentic, rural Maui.
Souvenirs & Gifts
A true Hana institution since 1910, Hasegawa General Store is the legendary one-stop shop where you can find literally everything under one roof. From groceries and fishing tackle to hardware and iconic t-shirts, exploring the tightly packed aisles is a journey back in time and a must-do Hana experience.
Cultural Experiences
Home to the magnificent Piʻilanihale Heiau, Kahanu Garden is a place of deep cultural and natural significance right on the Hana coast. Stroll through the world's largest collection of breadfruit trees, learn about plants brought by the first Polynesian voyagers, and feel the powerful mana (spiritual energy) of this sacred Hawaiian landscape.
Retail & Boutiques
Discover the magic of real vanilla at this charming, family-run farm nestled in the Hana rainforest. You can smell the sweet aroma as you learn how the delicate vanilla orchid is hand-pollinated and transformed into the rich, flavorful extract they're famous for. It's a perfect stop on the Road to Hana to pick up a truly unique and delicious souvenir.
Vana Paia brings a splash of vibrant, modern nightlife to Paia's historic main street with its masterfully crafted sushi and cocktails. The chic, jungle-inspired dining room and breezy lanai create an energetic atmosphere perfect for sharing fresh, creative plates with friends. It's the go-to spot for a stylish evening on the North Shore.